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Buying Hardwood Flooring Online: Pros and Cons

Posted on June 20, 2023


Navigating the Digital Marketplace: Pros and Cons of Buying Hardwood Flooring Online

The digital age has brought many conveniences, one of which is online shopping. Everything from clothing to groceries to furniture can be bought online, including hardwood flooring. While this may seem like an ideal solution for busy homeowners, it’s important to weigh the pros and cons before making such a significant purchase. Let’s explore the advantages and potential drawbacks of buying hardwood flooring online.

The Advantages of Buying Hardwood Flooring Online

Wide Selection

One of the most significant advantages of shopping for hardwood flooring online is the extensive range of choices available. You can find virtually every species of wood, finish, and plank size, from domestic options like oak and maple to exotic varieties like Brazilian cherry and teak.


Shopping for hardwood flooring online offers the utmost convenience. You can browse different options, compare prices, and make a purchase at any time, from anywhere. This is particularly beneficial for those with busy schedules or those living in remote areas.


Buying hardwood flooring online can often be less expensive than buying in a physical store. Online retailers have lower overhead costs, which they can pass onto the customer in the form of lower prices.

Easy Comparison

Online shopping allows you to easily compare different types of hardwood flooring side by side. You can quickly assess the features, price, and reviews of different options, helping you make an informed decision.

The Drawbacks of Buying Hardwood Flooring Online

Can’t Assess Quality in Person

When buying hardwood flooring online, one significant disadvantage is that you can’t physically see or touch the product before buying. This makes it challenging to assess the quality of the wood, its true color, texture, or how it feels underfoot.

Shipping Costs

While online prices may be lower, remember to factor in the cost of shipping. Hardwood flooring is heavy, and shipping costs can be substantial. In some cases, this may negate any savings from the lower product price.

Returns and Exchanges

Returning or exchanging products purchased online can be more complicated than returning items to a physical store. You may need to package and ship the product back to the retailer, which can be cumbersome and costly with heavy items like hardwood flooring.

Potential for Fraud

Like any online purchase, there’s a risk of falling victim to fraudulent sellers when buying hardwood flooring online. It’s essential to purchase from reputable sources and ensure the site is secure before entering payment information.

Tips for Buying Hardwood Flooring Online

Order Samples

Before making a large purchase, order samples of the hardwood flooring options you’re considering. This allows you to see the product in person, check the quality, and see how it looks in your home.

Check Reviews and Ratings

Look at reviews and ratings for both the product and the seller. This can provide insight into the quality of the product and the customer service of the retailer.

Verify Security

Before making a purchase, ensure the website is secure. The site’s URL should start with “https://” (the “s” stands for secure), and there should be a padlock symbol next to the URL.

Read the Fine Print

Read the product description carefully, paying close attention to the dimensions, installation requirements, warranty information, and care instructions. Also, read the return and exchange policy to ensure you understand the terms.


Buying hardwood flooring online offers many advantages, including a wide selection, convenience, potentially lower prices, and easy comparison. However, it’s essential to consider the drawbacks, such as not being able to assess the product in person, potential shipping costs, complicated returns, and the risk of fraud. By ordering samples, checking reviews and ratings, verifying the website’s security, and reading the fine print, you can mitigate these risks and make a successful purchase. With careful consideration and research, you can find the perfect hardwood flooring for your home online.

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